In 2008, a major research firm working with state governments and the public sector to issue surveys needed help extracting data. Focusing on a single large-scale project involving New York City residents, the company had nearly 25,000 completed surveys, each between six and eight pages long.
“While we conduct surveys online, the vast majority are handwritten and collected by mail,” says the company’s Senior Survey Associate.
The process of combing through each of the surveys, digitizing and sorting through the data simply wasn’t going to be possible for this project – as well as future projects of this scope – with in-house resources. The company decided they would need to outsource its survey processing, which in turn, led it to ARDEM.
